The Benefits of Psychometric Tests

Advantages for Businesses and Individuals

Psychometric tests and questionnaires provide unique insights that help individuals and businesses make smarter decisions, whether hiring new talent, supporting team development, or promoting existing staff. Their popularity is growing across organisations seeking objective ways to assess skills, personality, and potential. Understanding the benefits of psychometric testing and how to integrate them into your processes can seem daunting; eras can help.


What Is A Psychometric Test, What Do They Measure, and How Do They Work?

A man completes an application form for a job.

Psychometric tests and questionnaires, also known as assessments, evaluate aspects of human behaviour under standardised conditions. They are designed to be objective and consistent, providing insights that help with recruitment, development, and personal growth.

  • Ability tests measure specific skills, such as numerical reasoning, verbal reasoning, or logical problem-solving.
  • Personality questionnaires reveal typical behaviours, preferred ways of working, and communication styles.
  • Competency assessments evaluate whether a candidate possesses the behaviours needed to succeed in a particular role.

Results are presented as scores or categories, allowing recruiters and managers to make objective comparisons between candidates. By standardising the process, psychometric assessments remove unconscious bias and give a clear picture of how individuals are likely to perform in their roles.

You can read more about what psychometric tests are on our blog.


IQ Tests vs Psychometric Assessments: Key Differences

IQ tests are designed to measure general intelligence or cognitive ability. They typically focus on problem-solving, memory, and reasoning skills, and do not account for emotional, social, or creative intelligence.

Psychometric assessments, on the other hand, cover a much broader (and occasionally more specific) range of human behaviour. They can measure:

  • Personality traits and preferences
  • Behavioural tendencies
  • Cognitive and logical reasoning
  • Leadership style and potential
  • Teamwork and interpersonal skills

This makes psychometric assessments particularly useful for businesses that need to understand candidates' potential, culture fit, and likely performance, rather than just their intelligence.


Benefits of Psychometric Tests for Individuals

While psychometric assessments provide significant advantages for businesses, they are equally valuable for the individuals taking the tests. These assessments give key insights into personal behaviours, communication preferences, and interactions with others, helping to improve self-awareness and guide personal development.

  • Self-awareness: Understand your communication style, decision-making preferences, and typical work behaviour. This insight allows you to recognise patterns and make informed adjustments in professional settings.
  • Personal growth: Tools like The Quest Profiler® identify your Jungian personality type, offering insight beyond traditional MBTI assessments. This helps you understand which personality type you most align with and can give you a deeper perspective on how you approach tasks, relationships, and challenges.
  • Career planning: By reflecting on your strengths and areas for improvement, you can make more informed choices about career paths, training opportunities, and progression.
  • Team collaboration: Understanding both your own behaviour and that of colleagues can enhance communication, collaboration, and overall team productivity.

Through these insights, individuals can better navigate workplace interactions, take advantage of development opportunities, and make decisions that align with their personal strengths and professional goals.


A screenshot of the results of the Jungian type from The Quest Profiler®, showing that the test taker fits the INFP profile (Introversion, Intuitive, Feeling, Perceiving).
A screenshot from a Jungian type assessment from The Quest Profiler®. It shows that the person taking the test fits the INFP type, which is more aligned with Introversion, Intuitive, Feeling, and Perceiving. This is one of 16 different Jungian types.

Advantages of Psychometric Tests for Businesses

Psychometric assessments offer multiple benefits for organisations, from recruitment to employee development:

  • Improved recruitment accuracy: Identify candidates who are most likely to succeed in the role.
  • Reduced hiring bias: Standardised testing ensures fairness and objectivity.
  • Better team alignment: Understand how individuals will interact with existing teams and culture.
  • Employee development: Highlight skill gaps and training needs for current employees.
  • Retention and engagement: Hire candidates who are a good fit, reducing turnover and improving satisfaction.

What Are The Advantages and Disadvantages Of Psychometric Tests For A Business?

Businesses in a range of industries will find that there are many advantages of psychometric testing. By removing potential bias in the recruitment process, you can use psychometrics to identify individuals with the most potential. It makes for a more efficient recruitment process, allowing your hiring team to spend more time focusing on the best candidates for the role.

Psychometrics, such as the Job Analysis tool, can help you prepare for the recruitment process. This tool supports the interview process by identifying areas to focus on and can be used for honing in on training and development needs. This ensures the best alignment between job applicants and the role that they are applying for.

As with any type of testing and assessment, psychometric results can never be perfect. Often, the assessments will take place under timed conditions to try and prevent candidates from selecting the answer that they think they should choose, rather than the one that best reflects them. However, this can still happen, which is why we recommend using psychometric tools to support the interview stage of recruitment.

One huge barrier businesses face at present is ensuring job satisfaction and retaining talent. If you have found that turnover is high in your business, you can use psychometrics in the selection process to ensure a good culture fit for potential employees and hire the best candidates for the role. This can transform your retention strategy.


How to Integrate Psychometric Testing into Recruitment

For some businesses, it can be unclear how best to integrate these tests into the recruitment process. With effective psychometric training, your in-house team of HR professionals and managers can get the necessary insight into psychometrics and how best to make them a part of your recruitment process.

The BPS Certified Occupational Test User: Personality (Level B) training is popular within recruitment, as it focuses on The Quest Profiler®. The Quest Profiler® is one of the fastest-growing personality questionnaires in the UK, used by some of the biggest companies for the selection and development of talent.

You can easily make psychometric assessments a part of the recruitment process, inviting candidates you'd like to take to the next stage to undertake a test. This can give you essential information on suitability for the job role and what potential learning opportunities would suit their needs. This ensures that you are making informed decisions.

Psychometrics can help businesses understand not only how individuals will behave at work but also support wider teams in their development. By aligning candidates with the right role and identifying if there are training and development needs across teams, you can build a positive and productive company culture.

Our team of specialists have over three decades of experience and are here to answer any questions that you might have. Call today at +44 (0)1379 882279 or email your query to info@eras.co.uk.


Start Improving Your Recruitment and Team Development with Psychometric Testing

At eras, our specialists have over 30 years of experience delivering psychometric solutions. We help organisations:

  • Select the right psychometric tools
  • Integrate assessments into recruitment and development strategies
  • Analyse results to make objective, evidence-based decisions

Call us today on +44 (0)1379 882279 or email info@eras.co.uk to find out how psychometric testing can improve your recruitment and employee development processes.


FAQS About Psychometric Tests

  • Which businesses see the most value from psychometric testing?

    Psychometric assessments are particularly valuable for organisations with high recruitment demands or where team collaboration and culture fit are critical. From SMEs to large corporations, they provide consistent insights that support better hiring and retention decisions.

  • Do psychometric tests save time in the recruitment process?

    Yes, by highlighting the strongest candidates early on, psychometric tests reduce time spent on unsuitable applicants. This makes the recruitment process more efficient and helps hiring managers focus on candidates who are most likely to succeed.

  • Can psychometric testing improve employee retention?

    Absolutely. Matching candidates to roles based on behaviour, aptitude, and personality leads to higher job satisfaction and engagement. This reduces turnover and helps businesses build stronger, longer-lasting teams.

  • What are the main advantages of using psychometric tests in business?

    Psychometric testing helps remove unconscious bias, ensures fairer recruitment, and offers predictive insights into job performance. Businesses benefit from more informed hiring decisions, stronger teams, and better alignment with organisational goals

  • Are there any disadvantages to psychometric testing?

    The main challenge is ensuring the right test is chosen and applied correctly. If assessments are not valid or relevant to the role, results may be less meaningful. Working with trusted providers such as eras ensures tests are reliable, fair, and tailored to your needs.

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Experts in Psychometrics

Need more information about how eras and psychometrics can help your business? Don't hesitate to get in touch with us today! We're always here to answer any questions you may have and help you choose the best solution for your needs.